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HighLevel Loyalty & Rewards: What It Is, Why It Matters and How to Use It

By Nathan Brown, Founder, HiVergent AI · Verified

Short answer: Loyalty & Rewards lets businesses build their own loyalty programs inside HighLevel to reward repeat customers.

Status
Live
Plan
HighLevel Founder Plan, $497/month (details)
Where to find it
Inside the sub-account
HighLevel's description
“Build custom loyalty programs to drive repeat business and keep customers coming back for more.”

Why Loyalty & Rewards matters

Repeat customers are cheaper than new ones. Restaurants, salons, med spas and service businesses can run a loyalty program without paying for a separate loyalty app.

How to take advantage of Loyalty & Rewards

  1. Start with one simple reward, such as a free service after five visits, and promote it at checkout.
  2. Trigger workflows when customers earn or redeem rewards, such as a thank-you text or review request.
  3. Package loyalty into a niche SaaS plan for restaurants or salons.

Top 3 questions about Loyalty & Rewards

Does HighLevel have a loyalty program?

Yes. Loyalty & Rewards is a Founder Plan feature for building custom loyalty programs that drive repeat business.

Which businesses benefit most from Loyalty & Rewards?

Businesses with repeat visits: restaurants, salons, gyms, med spas, car washes and recurring home services.

Can I sell Loyalty & Rewards to clients?

Yes. Founder includes SaaS Mode, so you can include loyalty in the plans you resell to clients.

How Loyalty & Rewards compares

Loyalty & Rewards suits local and service businesses that already market through HighLevel, and agencies can resell it. Ecommerce stores and Square POS merchants usually get more from loyalty tools built into their checkout. See Loyalty & Rewards vs Smile.io, Yotpo Loyalty, Square Loyalty.

Using AI agents with Loyalty & Rewards

An agent can run a reactivation play: Meta Muse finds customers close to a reward or who haven't returned, and drafts a personal nudge for approval. Browse agent setup guides.

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Sources

Try Loyalty & Rewards on the Founder Plan: 14-day free trial. Start your HighLevel Founder trial.

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